Perceived Values: more than just a Design!

Your Logo: The Tiny Image That Can Make or Break Everything


Your logo isn’t just a cute little picture slapped on business cards—it’s your brand’s Tinder profile. It’s what people judge before they decide to swipe right (or in this case, give you their hard-earned cash). A good logo says, “I’m reliable and worth your time,” while a bad logo says, “I made this in Microsoft Paint at 2 a.m.”


First Impressions Matter—Don’t Blow It


People decide how they feel about your logo faster than it takes to reheat leftovers. A sleek, professional design? They’re intrigued. A Comic Sans disaster? They’re already running for the door. Your logo is like a party outfit—get it wrong, and no one’s sticking around to hear your pitch.


Brand Positioning: Are You Sending Mixed Signals?


Imagine walking into a luxury store and seeing a logo that looks like it belongs to a discount dollar shop. Awkward, right? Your logo needs to match your vibe. If you’re a high-end brand, channel sophistication. If you’re quirky and fun, let the logo reflect that. Just don’t mix them up, or people will be more confused than a cat in a mirror.


Perceived Values: Your Logo is Always Talking


Your logo is like that one friend who always spills the tea—it reveals a lot about you. A polished, minimal design screams, “I’ve got my life together!” A chaotic, cluttered logo whispers, “I may or may not be using sticky notes as a filing system.” Customers read into this stuff.


The Bottom Line


Your logo might be small, but its job is huge. It’s the face of your brand, the first hello, and the reason people stick around—or bolt. So, invest in a design that says, “We’re awesome, trust us.” Because if your logo can’t make a good impression, who will?

What Colours Say About You!

Even colors say something about your brand—so don’t pick your palette like you’re decorating your aunt’s living room. Colors aren’t just pretty; they’re like the secret language of your brand. Blue? You’re trustworthy and professional, like the guy who fixes your car and doesn’t charge you for extra parts. Red? You’re bold, passionate, and probably really good at getting people’s attention—like a fire truck, but in business form. Yellow? You’re cheerful, optimistic, and slightly dangerous (because who doesn’t want to trust someone with a sunny disposition?).


Every shade has something to say, so pick wisely—because if your logo is a clash of neon green and pink, your brand might be screaming, “I’m confused and I need help.” Choose colors that reflect the vibe you want to give off, because your brand deserves to look as good as it sounds.

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